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Apple Bottoms Teams With Bubly on Limited 'Apple Bubly Jeans' Drop

The limited drop channels Y2K nostalgia through inclusive sizing with curve‑positive messaging.

Overview

  • The collaboration brings back Bubly’s crisp apple flavor alongside an exclusive pair of Apple Bubly Jeans embroidered on the brand’s apple‑shaped back pockets.
  • The bundle is sold only on the Apple Bottoms website and includes the jeans, the apple beverage, a themed tank top, a keychain, a mini denim clutch and an iron‑on patch.
  • Pricing is set at $79 with sizes ranging from 0 to 24 for the limited‑edition offering.
  • A new commercial features a remix of Flo Rida and T‑Pain’s “Low” that swaps the lyric to reference “Apple Bubly jeans.”
  • Nelly relaunched Apple Bottoms last year, has recently partnered with Latto on a campaign and says a collaboration with Ashanti is in the works.