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Apple and NBCUniversal Launch U.S. Apple TVPeacock Bundle Starting at $14.99 on Oct. 20

The move pairs discounted pricing with cross‑service sampling to expand reach, including a first external perk for Apple One members.

Overview

  • Two tiers are offered at $14.99 per month for Apple TV plus Peacock Premium or $19.99 for Apple TV plus Peacock Premium Plus, reflecting roughly 30%–37% savings versus separate plans.
  • The bundle is available in the United States through Apple’s or Peacock’s apps and websites starting Oct. 20, with no purchase option on third‑party device partners and account management required to avoid duplicate charges.
  • Subscribers on each platform can watch up to three episodes of select series from the partner service directly within their existing app at launch.
  • Apple One Family and Premier customers can add Peacock Premium Plus at a 35% discount, marking the first external benefit extended to Apple One.
  • The timing precedes NBA coverage beginning on Peacock on Oct. 21, aligning Apple’s originals with Peacock’s live sports to boost distribution following Apple’s recent Apple TV rebrand and price hikes across both services.