Overview
- TTP’s new report, published Wednesday, says App Store and Google Play search, autocomplete and paid ads guide people to apps that generate nonconsensual nude images and videos.
- Nearly 40% of top results for terms like “nudify,” “undress” and “deepnude” could create sexualized deepfakes, and investigators counted 31 apps rated as suitable for minors or labeled “E for Everyone.”
- Apple removed 15 apps after reporters and researchers flagged them, while Google said many cited apps were suspended with enforcement ongoing and seven removals following the probe.
- Hands-on tests documented explicit deepfakes produced with no safeguards, including a face‑swap app placing a woman’s face onto a topless body, and one developer said they used the Grok model and would tighten moderation.
- The flagged apps have drawn about 483 million downloads and $122 million in lifetime revenue, sharpening calls for stronger app‑store oversight under measures like the US Take It Down Act and planned UK penalties for failures to remove such content.