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6d ago

Apple Advances Talks for MLB Sunday Night Baseball Streaming Rights

This expansion could build on Apple TV+’s Friday Night Baseball package, positioning the service to take over national rights when current broadcast deals lapse in 2028.

Winning bids might result in Sunday Night Baseball on Apple TV+.

Overview

  • Apple is in advanced talks with Major League Baseball to secure streaming rights for Sunday Night Baseball games.
  • The discussions follow ESPN’s decision to end its 35-year MLB partnership after the 2025 season and its $550 million annual rights deal.
  • Sources indicate Apple’s offer would likely exceed bids from NBC, and the agreement is expected to span three years.
  • Apple already pays $85 million per season for Friday Night Baseball through 2028 and includes those games in standard Apple TV+ subscriptions.
  • A finalized deal would allow Apple TV+ to consolidate national MLB broadcasting rights when Fox Sports and TNT contracts lapse in 2028.