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4h ago

Antena 3 Leads September for 14th Straight Month as La 1 Posts Best Start in 14 Years

September Kantar figures confirm a two-channel race, with Atresmedia extending its group lead.

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Overview

  • Antena 3 posted a 13% share for the month, edging up from August and last year, and opened a record prime-time gap over Telecinco at 13.9% versus 8.9%.
  • Antena 3 Noticias was the most-watched program of September with 1.819 million viewers and a 19.3% share.
  • La 1 reached 11.6% for its strongest season start since 2010, including a 12.1% prime-time share boosted by La revuelta, MasterChef Celebrity, Late Xou and Futuro imperfecto.
  • Telecinco fell to 9.2% for its worst season start on record, led no day, placed no show in the Top 25, and saw Informativos Telecinco hit a record-low 8.4%.
  • At the group level, Atresmedia led with 25.9% ahead of Mediaset at 23.6% and RTVE at 17.6%, as TV reached 42.7 million unique viewers and averaged 275.3 minutes of daily linear viewing.