Overview

• Angel Reese's attempt to trademark 'Bayou Barbie' was officially closed after the 90-day appeal window passed without further arguments submitted.
• Mattel, the owner of the Barbie trademark, was a factor Reese's representatives did not want to challenge, leading to the decision to abandon the trademark application.
• Despite the setback, Reese remains one of the highest-earning college athletes through Name, Image and Likeness (NIL) deals, with a value pegged at $1.7 million.
• Reese's NIL deals include partnerships with brands such as Coach, Bose, and Reebok, and she was featured in the 2023 Sports Illustrated Swimsuit edition.
• The nickname 'Bayou Barbie' came from Reese's fashion sense and her performance on the basketball court, including leading LSU to its first national championship.