Andrea Baldo Named New CEO of Mulberry Amid Luxury Sales Decline
Baldo, former Ganni CEO, replaces Thierry Andretta as Mulberry faces challenging market conditions and aims for strategic growth.
- Andrea Baldo will officially join Mulberry as CEO on September 1, succeeding Thierry Andretta.
- Baldo brings over two decades of experience in fashion and accessories, previously leading Ganni and Coccinelle.
- Mulberry has experienced a 4% drop in group revenues and a significant decline in its share price this year.
- Thierry Andretta's tenure saw a focus on sustainability and strategic shifts, but recent sales challenges led to his departure.
- Baldo aims to build on Mulberry's sustainability efforts and lead the brand through its next chapter.