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Analysts Say Battlefield 6 Tops 7 Million Sales in Five Days

Analyst estimates, not official EA figures, credit a Steam-led debut with unusually strong early retention.

Overview

  • Aggregated data from Alinea Analytics pegs launch-period gross revenue at roughly $350 million, with performance second only to EA Sports FC 26 among this year’s premium releases.
  • Steam accounts for about 56–57% of unit sales and more than $220 million in revenue, with PlayStation at 23.7% and Xbox at 19.6%.
  • Alinea reports an “extraordinarily flat” daily active user curve, indicating minimal early drop-off as new players continue to join.
  • SteamDB recorded roughly 700,000–750,000 concurrent players on launch day, and the Steam audience skews toward the U.S. (about one-third), with China near 13–15% and Japan around 3%.
  • The figures are third-party estimates rather than EA disclosures, while developers push rapid patches, curb progression exploits, and prepare Season 1 for October 28.