Overview
- Jefferies raised its AMZN target to $300 on Jan. 5 and reiterated a Buy, citing AWS’s strong position for AI inference and production use.
- Jefferies reports AWS growth improved from 17% in early 2025 to 20% in Q3, with potential to reach the mid-20% range in 2026.
- BofA’s Justin Post maintained a Buy with a $303 target and named Amazon his top large-cap internet pick for 2026 due to AWS AI exposure.
- Amazon shares are up about 7% year to date in 2026, helped by bullish analyst calls and expectations for faster AWS growth.
- Jefferies views valuation as reasonable at roughly 12x 2026 EV/EBITDA, while BofA notes Amazon trades near 11x 2027 EBITDA on Street estimates.