Analyst Predicts 15% Drop in iPhone Sales in 2024

Rise of foldable phones and generative AI features, particularly in China, cited as key factors in expected decline.

Apple analyst Ming-Chi Kuo predicts a 15% drop in iPhone sales overall for 2024, including the upcoming iPhone 16 series.
Kuo attributes the expected decline in sales to the rise of foldable phones and generative AI features, particularly in the Chinese market.
Apple's weekly shipments in China have reportedly declined by 30% to 40% in recent weeks compared to the first weeks of January 2023.
Kuo suggests that Apple will not launch new iPhone models with significant design changes and more comprehensive GenAI ecosystem/applications until 2025 at the earliest.
Despite these predictions, there is no confirmation that the predicted 15% decrease will happen, and Apple is expected to still sell a significant number of iPhones in 2024.