AMPAS Launches $500 Million Global Campaign Ahead of 100th Oscars

The Academy of Motion Picture Arts and Sciences aims to expand its global influence and diversify funding sources as it approaches a century of celebrating cinematic excellence.

The Academy100 initiative, announced in Rome, seeks to secure AMPAS's future by broadening its international reach and financial base.
Over $100 million has already been pledged by leading partners including Rolex, with significant events planned worldwide from Buenos Aires to Beijing.
The campaign will fund programs that preserve film history, foster new talent, and enhance global community engagement.
Starting in 2027, the Academy Museum will host special exhibitions and film programs to commemorate the Oscars' centennial.
AMPAS's membership growth, especially internationally, underlines its evolving focus beyond traditional Hollywood confines.