Overview
- American confirmed an exclusive partnership with Lavazza to serve its blends in all cabins and in Admirals Club and Flagship lounges.
- Service is slated to begin across the network in early 2026, replacing the current Fresh Brew coffee.
- Chief customer officer Heather Garboden said a quality cup is a key part of the journey, with the brand intended to create one consistent taste on the ground and in the air.
- Analysts caution that altitude, water quality and onboard equipment can blunt flavor, so in‑flight cups may not match café presentations.
- The deal aligns American with peers using branded coffee partners and follows recent premium touches such as adding Bollinger in Flagship Business.