Overview

• Former Playboy model Sara Blake Cheek says a crew member told her to button her shirt before boarding an Atlanta-area flight, and she posted photos of her athleisure outfit on X.
• Cheek alleges she was singled out while other women in similar attire were not, a claim that news outlets note has not been corroborated by third-party witnesses.
• American Airlines publicly apologized, said it would investigate, and asked Cheek to share contact details; she told OutKick a customer service representative has since called her for information.
• The airline’s contract of carriage instructs passengers to “dress appropriately,” barring bare feet or offensive clothing, without defining specific garments.
• Coverage points to American’s revised internal guidance limiting unilateral crew action on non-safety issues, and situates the case alongside prior attire disputes such as the Olivia Culpo incident.