AMD Surpasses Intel in Brand Value and Recognition
Kantar's 2024 BrandZ report highlights AMD's significant growth, outperforming Intel and other tech giants.
- AMD's brand value increased by 53% year-over-year, reaching $51.86 billion.
- The company ranks 41st on Kantar's Most Valuable Global Brands list, ahead of Intel, Samsung, and Xbox.
- Nvidia saw the largest year-over-year brand value increase at 178%, placing it in 6th position.
- Tech companies contributed $1.2 trillion to the Top 100's $1.4 trillion annual growth.
- Apple remains the world's most valuable brand, surpassing a $1 trillion valuation for the third consecutive year.