AMC Theatres to Launch Three New Nicole Kidman Ads in March

The new ads aim to enhance the 'We Make Movies Better' campaign, featuring updated content and celebrating the magic of cinema.

AMC Theatres to introduce three new Nicole Kidman ads in March, enhancing the 'We Make Movies Better' campaign.
The new ads will feature updated content, including newer films like 'Elvis' and 'Avatar: The Way of Water,' and Kidman's iconic dialogue.
AMC CEO Adam Aron highlights the original ad's cultural impact, noting its parody by SNL and its viral success.
The ads aim to celebrate cinema's magic, with Kidman praising the immersive experience of movie theaters.
AMC's commitment to state-of-the-art technology and luxurious amenities is emphasized as key to providing unparalleled cinematic experiences.