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AMC Launches $29.99 Popcorn Pass With Daily 50% Off Through 2026

The annual perk pushes Stubs-driven engagement to convert concession demand into higher‑margin revenue.

Overview

  • Sales begin Dec. 1, with purchases available throughout 2026 and discounts valid through Dec. 31, 2026.
  • Redemptions cover one large popcorn per day at half price for in‑theatre purchases only, requiring the passholder’s photo ID and excluding mobile orders.
  • The pass includes the existing AMC Stubs benefit of one free refill per day on large popcorn.
  • The offer is available at all U.S. AMC locations for AMC Stubs members, with the program’s basic tier free to join.
  • The new pass replaces the AMC CLASSICS Annual Bucket and was unveiled alongside box‑office momentum for Wicked: For Good as AMC shares ticked higher.