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Amazon's Prime Deal Days Kick Off With Big Discounts on Echo, Fire TV, Kindle and More

Access to the best prices generally requires Prime, with a 30-day free trial available.

Overview

  • The two-day sale runs October 7–8, and outlets report that many offers went live early with prices and stock fluctuating throughout the event.
  • Amazon’s own hardware sees the steepest cuts—Echo speakers, Fire TV devices and TVs, Kindles and Fire tablets—with some device deals open to non‑Prime shoppers and select offers listed through October 14.
  • Editors also point to broad reductions from other brands and retailers, including notable TV deals from Samsung, LG and Philips and discounts across electronics and household categories.
  • Live deal trackers highlight Apple and iPhone promotions alongside laptops, robot vacuums and small appliances, noting that Apple bargains typically cover older models or accessories.
  • Most headline offers are Prime‑exclusive, and reviewers advise checking price histories, comparing with other retailers, moving quickly on top picks and using the 30‑day Prime trial if needed.