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Amazon’s Prime Big Deal Days Kick Off With Cross-Category Discounts

Experts urge shoppers to use price trackers to confirm real savings during the member-only event.

Overview

  • Amazon’s October event runs Oct. 7–8 in the U.S., while Amazon Australia’s sale continues through Oct. 13.
  • Early markdowns span tech, home, beauty, fashion and toys, with notable deals highlighted on brands like Levi’s, Shark, Dyson, Apple, Roku and Sunbeam.
  • Access requires an Amazon Prime membership, with a 30‑day free trial available to non-members.
  • Reporters and shopping pros recommend saving items to wish lists, noting pre-sale prices and checking trackers such as Keepa or CamelCamelCamel to verify discounts.
  • Competing promotions are live at other retailers, including Target Circle Week (Oct. 5–11) and Walmart Deals (Oct. 7–12), creating a crowded sales window.