Overview

• Amazon confirms its two‑day Prime Big Deal Days for Oct. 7–8 in the U.S., while Amazon Canada runs Oct. 7–10.
• Many early discounts are already live across tech, home, fashion, beauty, toys and appliances, with especially deep cuts expected on Amazon devices.
• Access to the best prices requires an Amazon Prime membership, and a 30‑day free trial is available for new users.
• Competing events include Target Circle Week from Oct. 5–11 (free Circle sign‑up, Circle 360 early access Oct. 4) and Walmart Deals from Oct. 7–12 with a five‑hour head start for Walmart+ on Oct. 6 at 7 p.m. ET.
• Consumer Reports notes October starts the holiday deal cycle, many discounts can extend into November, and some retailers open extended return windows into January.