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Amazon Rolls Out Affordable Kindle Colorsoft Variants in Australia and U.S.

Lower-cost entry models start at A$399 in Australia and $249.99 in the U.S., with a Kids edition bundling a year of Amazon Kids+ content.

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Overview

  • Amazon’s Kindle Colorsoft now offers 16 GB and 32 GB configurations in Australia priced at A$399 and A$449 to broaden consumer options.
  • In the U.S., the new 16 GB Kindle Colorsoft is available for $249.99, lowering the entry cost from the original Signature Edition’s $279.99 price point.
  • The Kindle Colorsoft Kids edition retails at $269.99 and includes a colorful protective cover plus a one-year Amazon Kids+ subscription.
  • All Colorsoft models feature a seven-inch E Ink Kaleido colour display, automatic front lighting and an IPX8 waterproof design for versatile reading environments.
  • Amazon’s pricing adjustments and expanded lineup aim to drive wider adoption among budget-minded readers and families seeking distraction-free colour e-reading.