Amazon Prime Video Begins Streaming Donald Trump’s 'The Apprentice'
The first seven seasons of the reality TV series that boosted Trump’s public profile will roll out weekly, starting today.
- Amazon Prime Video has exclusively acquired the rights to stream the first seven seasons of 'The Apprentice,' with Season 1 available starting March 10 and subsequent seasons releasing weekly through April 27.
- The show, created by Mark Burnett, originally aired on NBC in 2004 and played a pivotal role in shaping Donald Trump’s public image before his political career.
- Trump, who served as both host and executive producer for 14 of the show’s 15 seasons, expressed enthusiasm about revisiting the series, calling it a fun and educational experience.
- Prime Video’s acquisition follows Amazon’s recent $40 million licensing deal for a documentary about First Lady Melania Trump, signaling a growing partnership between the platform and the Trump family.
- Mark Burnett, now Trump’s special envoy to the U.K., highlighted the show’s enduring appeal, calling it a landmark production that introduced Trump’s signature catchphrase, 'You’re fired!' to a massive audience.