Overview

• Amazon's in-house AI struggled with performance, prompting the switch to Anthropic's Claude models.
• The upgraded Alexa will be available as a subscription service priced between $5 to $10 per month.
• New features include complex conversation capabilities, shopping advice, and improved home automation.
• The classic version of Alexa remains free, while the 'Remarkable' version aims to drive significant revenue.
• Amazon's partnership with Anthropic reflects a broader industry trend of collaborating with specialized AI firms.