Overview

• The Economy Ministry and Amazon México signed the collaboration on September 23, creating an exclusive section for goods bearing the official origin seal that goes live today.
• Certified Mipymes get 12 months without the platform’s monthly seller fee plus technical support in digitalization, e‑commerce and exporting.
• Amazon said customers will be able to spot more than 80,000 certified Mexican products in a redesigned shopping experience.
• Officials say the labeling is intended to steer purchases toward domestic production as part of broader federal programs to strengthen local supply chains.
• The Economy Ministry projects participating Pymes could raise sales by up to 30%, while Amazon’s reach—37 million unique users in 2024 per Statista—offers scale for visibility.