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Amazon MGM Studios Secures Live-Action Bratz Rights With Kim Kardashian Cast as Villain

A script by Charlie Polinger with Lucy McKendrick follows a competitive bidding war that highlights studios’ search for the next billion-dollar toy-franchise adaptation.

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Overview

  • Amazon MGM Studios won rights to a live-action Bratz movie after a heated bidding war, partnering with Picturestart and MGA Entertainment to produce.
  • Kim Kardashian is producing with Erik Feig, Julia Hammer, Jason Larian and Jasmin Larian and is being eyed to portray the film’s villain.
  • Charlie Polinger, whose debut The Plague premiered at Cannes, and Lucy McKendrick are penning the screenplay, though plot details remain under wraps.
  • The Bratz franchise has sold over 200 million dolls since its 2001 launch and leads toy brands in social media engagement, according to Amazon MGM.
  • The adaptation follows Hollywood’s pursuit of toy-brand blockbusters in the wake of Barbie’s billion-dollar success in 2023.