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Amazon Makes Haul Permanent, Marks Anniversary With $1 and $0.11 Global Sale

The ultra-low-price channel now spans 25 markets with more than a million items under $10.

Overview

  • The two-day Haul event runs November 10–11 with tens of thousands of $1 offers and rotating flash deals starting at $0.11 across major categories.
  • Amazon removed the beta label from Haul globally, positioning it as an ongoing low-cost shopping experience rather than a limited test.
  • Haul’s selection has grown nearly 400% in its first year and now includes features like improved personalization and integrated Amazon Live shoppable streams.
  • Amazon is expanding its related low-cost marketplace under the Bazaar name, including a new standalone Bazaar app in 14 additional locations.
  • Reporters note open questions about Haul’s China-linked sourcing as U.S. policy phases out de minimis duty-free imports and adds tariffs, with Amazon not commenting on adjustments.