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Amazon Lists Select Apple Watch Ultra 4 Models at All‑Time Low $699.99

Selective discounts on case/band/cellular variants risk selling out as Amazon's listings change during the early holiday sales.

Overview

  • Amazon relisted multiple Apple Watch Ultra 4 SKUs at $699.99 on Monday, matching the watch's lowest price to date and representing about a $99–$100 discount.
  • The sale applies only to specific case, band, size and GPS+Cellular configurations, so the exact models on offer vary by listing and can disappear quickly.
  • The Ultra 4 includes Apple’s S11 chip, new Apple Intelligence features such as Sound Recognition and Live Rewind, and substantially longer battery life with up to roughly 45–50 hours in extended modes.
  • Coverage and price trackers note this matches typical Black Friday-level pricing seen for the Ultra line last year and that Amazon’s Ultra 4 discounts have been volatile since launch.
  • Shoppers are advised to check compatibility with their iPhone and watchOS, buy while desired SKUs remain in stock, and watch for more holiday promotions that could change prices or broaden availability.