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Amazon Launches Low-Cost Bazaar App in Argentina to Challenge Shein, Temu and Mercado Libre

The mobile-only marketplace targets price-sensitive shoppers with pesos pricing, an ARS 35,000 free‑shipping threshold, two‑week deliveries and 15‑day free returns.

Overview

  • Amazon Bazaar is live in Argentina as an independent iOS and Android app with no web version, part of a simultaneous rollout across 14 countries linked to the Amazon Haul experience.
  • Most items are priced below ARS 13,500 with some starting around ARS 2,750, and new users receive 50% off their first purchase with additional in-app cart discounts.
  • Orders over ARS 35,000 qualify for free shipping, smaller carts pay a standard fee, and delivery is typically in about two weeks.
  • Shoppers sign in with existing Amazon accounts, pay in Argentine pesos using Visa, Mastercard or American Express, and access verified reviews, compliance checks and 24/7 multilingual support.
  • The launch intensifies competition with Shein and Temu and adds pressure on Mercado Libre as local industry figures renew calls for equal regulatory treatment of cross-border platforms.