Amazon Launches 'Haul' to Compete with Temu and Shein

The new storefront offers ultra-low-cost products under $20, aiming to capture budget-conscious shoppers in the US.

Amazon Haul is available exclusively through the Amazon mobile app, offering items across categories like fashion, home, and electronics.
Most products are priced under $10, with some as low as $1, but delivery times can extend up to two weeks.
Amazon Haul aims to leverage direct shipping from China to offer competitive prices similar to Temu and Shein.
The storefront features a playful design and offers discounts on larger orders, with free shipping for purchases over $25.
Amazon screens products for safety and authenticity, backed by its A-to-z Guarantee, to address consumer trust issues.