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Amazon Joins Holiday Price Push With $25 Thanksgiving Meal

Retailers counter rising turkey costs with curated deals that feed families for about $3 to $4 per person.

Overview

  • Amazon introduced a $25 meal for five with an 8-pound Butterball turkey, classic sides and a holiday pie, available to order Nov. 12–27.
  • Aldi’s $40 bundle feeds 10 with 21 items including a 14-pound turkey, runs through Dec. 24 and is offered in store, for curbside pickup and via Instacart, Uber Eats and DoorDash.
  • Walmart’s basket feeds 10 for under $40 and features Butterball frozen turkeys at 97 cents per pound along with stuffing, potatoes and pie ingredients.
  • BJ’s Wholesale Club is offering members a free fresh or frozen Butterball turkey after a $150 spend on Thanksgiving essentials during its November promotion.
  • The American Farm Bureau Federation says wholesale turkey prices are up about 40% this year and reports a smaller U.S. flock, driving earlier, value-focused holiday promotions.