Amazon Gains Creative Control Over James Bond Franchise After MGM Acquisition
The Broccoli family relinquishes control of the iconic spy series as Amazon explores new directions for the brand.
- Amazon's $8.5 billion acquisition of MGM has granted it creative control over the James Bond franchise, ending decades of family-led stewardship by the Broccoli-Wilson duo.
- Barbara Broccoli and Michael G. Wilson will remain co-owners of the franchise but have stepped back from decision-making, with Wilson retiring at age 87.
- Amazon is reportedly considering expanding the Bond universe with spin-offs and TV series, though these ideas have sparked concerns about diluting the franchise's legacy.
- Every James Bond film is now available for streaming on Amazon Prime Video, but only for a limited time, as part of the company's strategy to leverage MGM's content library.
- Critics and fans worry that Amazon's profit-driven approach could compromise the creative risks and quality that have defined the franchise for over 60 years.