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Amazon, Flipkart Kick Off Festive Sales With Member Early Access And Heavy Smartphone Discounts

Member-only windows open today, featuring steep iPhone deals plus rapid-delivery rollouts that sharpen the rivalry.

iPhone 16 Pro was launched at ₹1,19,900 in India.
Flipkart and Amazon have revealed huge discounts on iPhones ahead of festive sales.
Flipkart Big Billion Days 2025 sale: Apple’s iPhone 16 series headlines the offers, with the iPhone 16 expected to drop from Rs. 79,900 to Rs. 51,999, the iPhone 16 Pro from Rs. 1,19,900 to Rs. 69,900, and the iPhone 16 Pro Max from Rs. 1,44,900 to Rs. 89,900.
Amazon Great Indian Festival is LIVE for Prime members

Overview

  • Early access is live on September 22 for Amazon Prime and Flipkart Plus/Black members, with full access opening to all shoppers on September 23.
  • Reported iPhone cuts reach up to Rs 55,000, including Amazon’s iPhone 15 at Rs 46,999 for Prime members and Flipkart’s iPhone 16 around Rs 51,999–52,999, with final prices dependent on bank and exchange offers.
  • Amazon’s listings highlight the Samsung Galaxy S24 Ultra around Rs 71,999, alongside broad flagship deals across brands such as OnePlus, Vivo and Google.
  • Flipkart launches Flipkart Minutes 10‑minute delivery operating 24x7 in 19 cities across 3,000 pincodes, while Amazon cites faster deliveries via expanded fulfilment and 45 new stations in tier‑2 and tier‑3 locations.
  • Both platforms stack incentives including SBI card and Amazon Pay ICICI benefits, exchange credits and no‑cost EMI, as Amazon also touts over 30,000 new product launches and deep category-wide markdowns.