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Amazon Finalizes Bee Acquisition to Power Alexa With Ambient AI Wristband

Amazon is integrating Bee’s ambient AI wristband into Alexa to deliver hands-free voice intelligence via AWS.

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Overview

  • Amazon has absorbed Bee’s startup team, including CEO Maria de Lourdes Zollo, following the confirmed deal.
  • Bee’s flagship wristband retails at $49.99 with a $19 monthly subscription and passively transcribes conversations.
  • The device already pairs with Apple Watch, with Android support and deeper integration across Amazon hardware planned.
  • Amazon aims to fold Bee’s always-listening technology into Alexa and AWS to bolster its AI-driven wearable offerings.
  • Privacy advocates warn the wristband’s continuous microphone could raise surveillance concerns and legal risks under two-party consent laws.