Overview
- Amazon Prime Video subscribers file a class action lawsuit, claiming the company's introduction of ads and additional charges for ad-free viewing violate consumer protection laws.
- The lawsuit seeks at least $5 million in damages and aims to prevent Amazon from engaging in further deceptive conduct.
- Subscribers who had paid for annual subscriptions before the ad change were affected, leading to allegations of breach of contract and false advertising.
- Amazon's decision to add ads to Prime Video and charge extra for ad-free viewing has sparked significant backlash among its user base.
- The controversy arises as Amazon aims to increase profitability for Prime Video, amidst broader industry trends towards ad-supported streaming models.