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Amazon Discounts Bring iPhone 16 Pro Max Below Rs 1 Lakh and 16e to Rs 35,000

Amazon’s reliance on bank plus exchange discounts reflects Apple’s push to broaden sales in India

iPhone 16 Pro Max
iphone 16 pro max | Image: Reuters
Apple iPhone 16e Selling at Rs 35,000: Here's How the Discount Works | Image: X

Overview

  • The iPhone 16 Pro Max base price on Amazon has fallen from Rs 1,44,900 to Rs 1,35,900
  • ICICI, Axis and Kotak Bank credit card holders receive an extra Rs 3,000 off, cutting the Pro Max’s effective cost to Rs 1,32,900
  • Exchange credits of up to Rs 64,150 can drive the iPhone 16 Pro Max price as low as Rs 96,650 when trading in qualifying devices
  • Amazon is offering an 11% discount on the iPhone 16e, reducing its price from Rs 59,999 to Rs 53,600
  • Combined exchange discounts up to Rs 48,500 and an instant Rs 4,000 ICICI Bank reduction enable buyers to pick up the iPhone 16e for about Rs 35,000