Overview

• Showrunner will attempt to reconstruct about 43 minutes cut from The Magnificent Ambersons using its new FILM-1 generative-video model alongside live-action shoots and archival reconstruction.
• The company outlines AI keyframe generation, motion and trajectory control, face and pose transfer, and voice synthesis guided by set photos, scripts, and 3D set models.
• Filmmaker Brian Rose, who has rebuilt thousands of missing frames and mapped camera moves from archival materials, and VFX/AI artist Tom Clive are collaborating on the project.
• Rights remain with Warner Bros. Discovery for the film and Concord for derivatives, so Showrunner says it will not commercialize the work and is targeting academic or archival presentations around 2027.
• The Orson Welles estate said it was not informed and criticized the effort as mechanical, highlighting broader legal and ethical disputes over AI’s role in reviving legacy works.