Overview
- Amazon will host a Prime-exclusive shopping event called "Prime Big Deal Days" in October 2023.
- The sale comes after Amazon's record-breaking Prime Day event in July, which brought in $12.7 billion in sales.
- Prime Big Deal Days will take place in 19 countries and offer deals to attract holiday shoppers.
- Specific dates for the October event have not yet been released by Amazon.
- Retail analysts expect conservative holiday spending this year due to high inflation.