Amazon and Meta Agree to Fair Competition Practices in Response to UK Antitrust Investigations
Actions include Amazon agreeing to equitable "Buy Box" access for third-party sellers and prohibitions on using sellers' data for competitive advantage, while Meta pledges to stop using ad data to improve the Facebook Marketplace unfairly and allows advertisers to opt out of data use.
- Amazon and Meta have agreed to implement fair competition practices in response to UK antitrust investigations carried out by the Competition and Markets Authority (CMA).
- Amazon has committed to equitable 'Buy Box' access for third-party sellers on its platform and has been prohibited from using sellers' data for competitive advantage.
- Some of Amazon's specific commitments include not using third-party sellers' data to gain an unfair advantage, allowing independent sellers to negotiate their own delivery rates with Prime delivery services, and ensuring sellers get a fair chance for their offers to be featured in the 'Buy Box'.
- Meta, on the other hand, has committed to stop using advertisers' data for unfair improvement of Facebook Marketplace, allowing advertisers on its platforms to opt out of having their data used for this purpose, and limiting how it uses ad data while developing its products.
- The CMA has accepted these commitments and has said it will set up independent trustees to ensure both Amazon and Meta adhere to their commitments.
- Both companies welcomed the resolutions of the CMA's concerns, indicating a shift toward more equitable digital marketplace practices.