Overview
- Gupta called the Let’s Try deal his best Shark Tank India investment and said the headline figure reflects a purchase offer rather than a completed sale.
- He said he ultimately invested about Rs 12 lakh for roughly 7–8% equity after Anupam Mittal exited an initially agreed joint deal of Rs 45 lakh for 12%.
- Let’s Try was only six to seven months old at its pitch, had booked about Rs 16 lakh in five months, and sought Rs 45 lakh for 2% equity.
- Judges Namita Thapar and Ashneer Grover declined to invest, questioning how a fried snack line could scale in a premium health segment.
- Positioned as a healthier, slightly pricier alternative to incumbents like Haldiram’s, the company’s reported valuation has climbed from about Rs 3.75 crore to roughly Rs 324 crore.