Overview
- The integration lets users style Poshmark items with pieces already logged in Alta, with checkout handled on Poshmark.
- The rollout begins with preowned luxury handbags from brands such as Louis Vuitton, Fendi and Gucci, marking Poshmark’s first partnership with an AI styling app.
- Poshmark plans to expand the tie-up to additional apparel categories at various price points and is bolstering AI and machine learning under CEO Namsun Kim.
- Poshmark founder and Alta investor Manish Chandra recently exited the CEO role, and both sides say the partnership continues without operational or strategic changes.
- Alta’s growth run includes an $11 million seed led by Menlo Ventures with Aglaé Ventures and LVMH participating, plus a public investment and endorsement from stylist Meredith Koop.