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Aldi’s August 7 Specialbuys Refresh Delivers Budget Tech, School Gear and Seasonal Tools

The rotating mid-aisle program leverages scarcity to drive store traffic with fresh limited-edition items each week.

Overview

  • Aldi’s Specialbuys program updates its middle-aisle selection every Thursday and Sunday with limited-edition products sold on a first-come, first-served basis.
  • Today’s drop includes a 3-in-1 wireless charger at £9.99 and Pantone-inspired Bluetooth speakers, alarm clocks and headphones priced at £11.99 each.
  • Back-to-school essentials feature stainless steel flasks (£6.99), mixed stationery from 99p and Bento-style lunchboxes (£3.99–£4.99) to kit out the upcoming term.
  • Garden and car maintenance items such as the Jumbo Dustpan Set (£4.99), neon ratchet pruners (£3.99) and the Ride and Go cordless car vacuum (£14.99) join the lineup.
  • Shoppers are advised to arrive at store opening on drop days because once these small-batch items sell out, they will not be restocked.