Overview

• Aldi launched its annual wooden toy event this morning, billing it as its biggest range yet with new items such as a Mechanic’s Car, Double Air Fryer and Spa Station.
• Shoppers queued from around 8am, with some arriving earlier, and multiple stores used ticket systems and limited popular toys to two per customer.
• Social posts and local reports showed rapid listings on Vinted and eBay, with examples priced at double or triple the RRP, including a £29.99 Wooden Aldi Supermarket listed at £115.
• Prices start as low as £2.99 and top out around £49.99 for larger sets, and as Specialbuys the items will not be restocked once sold.
• Rival Lidl ran a same-day wooden toy promotion that social media users described as quieter, with extra discounts available for Lidl Plus members.