Aldi Süd Names Bestselling Items From Its Three‑Year Organic Range
The retailer highlighted its top five everyday organic SKUs and said more than 90 percent of the line meets Naturland rules to show organic can be affordable for mainstream shoppers.
Overview
- Aldi Süd disclosed in a company press release the five best‑selling products in its Nur Nur Natur organic range and their prices as the label marks its third year.
- The disclosed top sellers are everyday staples including sourdough and rye breads, oats and apples with individual prices starting at €0.49 for a sourdough roll.
- Since launching in 2023 the private label has expanded rapidly to roughly 55 national items and added a mix of bread, fruit, dairy and specialty products.
- Aldi said over 90 percent of the Nur Nur Natur range carries Naturland certification, a standard that requires whole‑farm conversion, stricter animal‑welfare rules and social audits.
- Aldi points to strong consumer price‑performance scores from YouGov/Handelsblatt as evidence that certified organic staples at low prices can broaden organic buying and help retain budget‑sensitive customers.