Overview

• Clearly marked sections will feature discounted bread, fresh produce and other perishables close to their use-by dates.
• Prices will be reduced throughout the day to encourage sales of items that might otherwise go unsold.
• Aldi says the zones help shoppers find lower prices while reducing food waste.
• Specific discount levels and detailed rollout timing by store have not been confirmed.
• The in-store markdowns complement donations via Neighbourly and Too Good To Go, as Tesco trials late-night giveaways in selected Express shops.