Overview
- Aldi has confirmed its 8p-per-item vegetable promotion, with reports placing the offer from December 18 to 24 on 2kg white potatoes, 1kg carrots, 500g parsnips, red and white cabbages, 500g Brussels sprouts and swede.
- One outlet reports the Aldi initiative ends on December 18 and stresses it is only available while stocks last, highlighting conflicting timelines across coverage.
- Lidl will run a separate UK-wide 8p promotion from December 19 until stores close on December 24 on Brussels sprouts (500g), carrots (1kg), white potatoes (2kg), swede, parsnips (500g) and Deluxe Echalion shallots (300g).
- Both supermarkets are using limited-time, stock-dependent discounts in the final shopping days before Christmas as stores prepare to close on December 24.
- Price analysis cited in reports ranks Aldi as the cheapest option for a traditional Christmas dinner at £31.73 against an average basket of £52.19, and Aldi says the discounts do not reduce fair payments to British growers.