Aldi Reports Record £1.6 Billion in Christmas Sales

The UK’s fourth-largest supermarket saw a surge in premium range purchases while maintaining its low-cost appeal during the festive season.

Aldi achieved £1.6 billion in sales over the four weeks to Christmas Eve, marking its best Christmas trading period to date.
Sales of Aldi's premium 'Specially Selected' range grew by 12% year-on-year as shoppers opted for affordable luxury during the holidays.
Monday, December 23, 2024, was Aldi's busiest trading day ever, with nearly three million customers visiting its stores.
Rival Lidl also reported record Christmas sales of over £1 billion, reflecting the growing popularity of discount supermarkets in the UK.
Aldi's growth highlights a shift in consumer spending habits, with many families balancing festive celebrations and financial uncertainty heading into 2025.