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Aldi Reclaims Which? Cheapest-Supermarket Title for August by Pence Over Lidl

Pence-wide gaps shaped by basket choices or loyalty schemes keep the monthly AldiLidl race in flux.

Overview

  • In Which?’s August comparison, a 75-item basket cost £127.92 at Aldi versus £128.35 at Lidl, a difference of 43p.
  • Applying Lidl Plus reduced the gap to 38p, according to the watchdog’s data.
  • Aldi returned to the top spot after Lidl edged ahead in July, which followed Aldi’s previous 20-month streak.
  • Reports note both chains come in well below Tesco, Sainsbury’s, Asda and Morrisons on typical staples.
  • Shopper experiences highlight different draws, with Aldi’s consistent low-price staples and Specialbuys versus Lidl’s rotating international specials.