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Aldi Pushes Christmas Chocolate Tubs Below £5 as Price War Escalates

The lowest tub prices now hinge on loyalty eligibility.

Overview

  • Aldi is selling 550g tubs in stores at the lowest widely available prices, with Heroes at £4.89 and Quality Street at £4.39 while stocks last.
  • Asda’s open-shelf prices are reported as next best, with 550g Heroes at £4.92 and Quality Street at £4.42.
  • Tesco is running member-only offers, including a Clubcard price of £3.95 for a 550g Quality Street tub and reductions on other tubs for cardholders.
  • Morrisons, Sainsbury’s and Ocado are listing 550g tubs at around £7 with no current discounts reported.
  • Nestlé has confirmed a limited Quality Street ‘mystery’ flavour exclusive to John Lewis and Waitrose, and M&S offers a larger 1.1kg Big Mix tin for £7 as a value alternative.