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Aldi Launches Three-Part Christmas Ad With Kevin the Carrot’s Cliffhanger Proposal

The three-part campaign marks the character’s 10th year with a Love Actually homage designed to fuel festive buzz.

Overview

  • Episode one aired in the UK on Nov. 3 at 8:15 p.m., ending before Katie’s answer is revealed.
  • Aldi has confirmed two further instalments will follow across the festive period to complete the story.
  • The storyline celebrates a decade of Kevin the Carrot anchoring the supermarket’s Christmas marketing.
  • The proposal echoes the film’s cue-card scene, with Caulidog arriving wearing a diamond ring on its collar.
  • Early reactions on social media from shoppers are enthusiastic as viewers await the next episodes.