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ALDI Launches 'Quarter Club' Contest With $1,700 Grocery Prizes for 25 Superfans

Fans can apply at AldiQuarterClub.com by Aug. 29 by answering a prompt that showcases their loyalty.

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Overview

  • Each winner receives a $1,700 ALDI gift card, which the company equates to a year of groceries for an individual.
  • The amount is based on ALDI’s 2025 Price Leadership Report estimating $6,759 in annual spend for a family of four on private-label items.
  • Selected members also get a custom varsity-style jacket, additional merchandise, a members-only event in ALDI’s hometown, and potential features on ALDI’s social channels.
  • Entries must include a response of 200 words or fewer, with up to two photos, addressing the question about a bold ALDI superfan moment.
  • The 'Quarter Club' name nods to the quarter-required cart system, and COO Dave Rinaldo frames the initiative as a way to honor and deepen ties with dedicated shoppers.