Aldi 'D' Code Flags Discontinued Items, Shoppers Told

Overview

• On Friday May 22, 2026, bargain hunter Jordon Cox published an Instagram video saying a letter "D" in the top-right corner of Aldi price labels signals an item is being discontinued.
• The mark is most commonly seen on Specialbuys and other limited-run products and can appear on other items across the store.
• Commenters and shoppers have warned the label is not always permanent because seasonal returns or packaging changes can lead to temporary removals.
• Reports say the tip can help shoppers save money by stocking up on discounted favourites, and many users posted regret about missing items that were later marked discontinued.
• The label’s usefulness reflects Aldi’s frequent limited-time promotions, but national outlets and social posts relaying the tip did not include a formal statement from Aldi.